Three Little Words: Sales Aid Finance

Three Little Words

Please find the words spoken in this video in the text below.

There are three little words that have a huge impact in the B2B world of sales. And they are: Sales Aid Finance.

So, this is finance industry jargon for when…

A business offers finance options to their prospects to help them sell their products and services. Sometimes this is referred to as vendor or supplier finance. And in the consumer world you will have experienced this when you’re in the market for a new sofa or a car. This is retail finance. I know, sorry, it’s all very confusing, isn’t it?

Anyway, you know the deals that I’m talking about, right?

  • Buy Now, Pay Nothing for 12 months
  • 0% finance for 3 years.

These are what we call in the trade ‘carrot danglers’. So, these are marketing ploys to persuade you to buy now rather than procrastinate and open the door to a competitor. Oh, by the way, 0% finance doesn’t really exist… it’s a lie but I’ll tell you more about that another time.

So, why do our vendors offer finance?

Simple…

  • It is proven to increase their chances of closing a sale.
  • It removes budget objections, so no more umms and errs and no loss to your competitor.
  • And it cash flows their deal. They get paid in 24 hours!

All you need is access to our multi-award winning Synergi Partner Portal. And within just a few clicks you can be quoting and credit appraising your prospects.

It means you are 63% more likely to close a sale, earning you more income. As a result, you will also build greater cash reserves. Oh, by the way, our services are entirely free and so is access to our portal. So, what do you have to lose?

Visit our website and sign-up to become a Synergi Partner. Or give us a call on 0333 242 33 11.

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